Arthur Treacher'sArthur Treacher's Fish and Chips
is a fast food seafood restuarant with 177 stores in 2002 which serves fish and chips
Like its main competitor Long John Silver's
, Arthur Treachers faced bankruptcy, and the brand has been
acquired by Nathan's Famous and is being co-branded with Kenny Rogers
and Miami Subs.
The chain is named for 'Arthur Treacher'\ (1894 - 1975), an English character actor who was known as "the perfect butler" for his performances as Jeeves and as a butler in several Shirley Temple films. He served as a spokesman for the restaurant chain in its early years, underscoring the British character of its food.