Self-similarity is a property of fractals and has important consequences for the design of computer networks, as typical network traffic has self-similar properties. This property means that simple models using a Poisson distribution are inaccurate, and networks designed without taking self-similarity into account are likely to function in unexpected ways.

References:

- Leland et. al.
*On the self-similar nature of Ethernet traffic*IEEE/ACM Transactions on Networking Volume 2, Issue 1 (February 1994)